Episode 4
The #1 Global Social Selling Pioneer Influencer, Tim Hughes | Winning Digital Customers
Tim Hughes, the #1 global social selling pioneer influencer and bestselling author, joins us to discuss why conventional sales tactics aren't working, how social media has transformed the way we attract potential buyers and the unlikely story of how a post about Led Zeppelin resulted in massive social selling success. Tune in to hear Tim's 3 key components to turning a traditional salesperson into a microinfluencer.
Know more about Tim Hughes via his company website DLAignite.
Check out his links below as well:
Clubhouse: @timothy_hughes
Winning Digital Customers | The Podcast focuses on stories of digital transformation, told by the people who led them. The podcast covers a range of topics including digital transformation, enterprise strategy and innovation, customer research, design thinking, agile practices, journey mapping, and other related ideas.
The podcast is based on Howard Tiersky's Wall Street Journal bestselling book, Winning Digital Customers: The Antidote to Irrelevance. Tiersky lays out a simple but detailed five-step methodology that any company can follow to align their teams around a vision for the customer experience that will maximize their competitiveness in the market, identify the quick wins that will help them out of the gate, and ultimately drive the transformation needed to bring their company into alignment with today's digital world.
http://www.twitter.com/tiersky
